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Oriana Aguilar is a skilled content and copywriter specialist with extensive experience in both B2B and B2C communication strategies. Currently at Lentesplus.com since April 2021, responsibilities include campaign creation, email marketing, SEO optimization, and product promotion across Latin American markets. Previously, Oriana held roles in account management at Agencia Médica, communication analysis at Aldeas Infantiles SOS Argentina, and CSR coordination at DIRECTV, showcasing a strong background in communications and marketing. An academic foundation in Social Communication and a Master's degree in Marketing & Sales from IESA further enhance capabilities in developing effective marketing strategies and brand positioning.