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John Koelliker has extensive work experience in the tech and venture capital industries. John began their career in 2015 as a Community Leaders Program at Google, then worked as a Private Equity Analyst at Peterson Partners. In 2016, they joined Uber as a Product Strategy and Contrary as a Founding Venture Partner - BYU. John also co-founded and served as COO of Kore Baseball Products, and worked as an Analyst at Peterson Ventures. In 2017, they became the Founder & CEO of Deferred MBA Consulting, and simultaneously worked as a Product Manager, Growth at LinkedIn. In 2020, they began working at Curated as a Growth Product Manager, and in 2021 they became the CEO & Co-Founder of Leland.

John Koelliker's education history consists of a Master of Business Administration from Stanford University Graduate School of Business, a Bachelor's Degree in Information Systems from Brigham Young University, and a High School diploma from Highland High School. John also holds four certifications, including SEO Foundations (LinkedIn, March 2020), Reforge Growth Series (Reforge, November 2019), Growth Hacking Foundations (LinkedIn, October 2019), and Product Management (LinkedIn, January 2019).