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Brendan Potter is a skilled Digital Content Specialist and On Air Personality at Leighton Media, where responsibilities include coordinating events to boost brand visibility and managing multiple social media channels using advanced tools. Brendan has a diverse background in promotions, events, and public relations, demonstrated through experiences as a president and various leadership roles in Tau Kappa Epsilon Fraternity and the Interfraternity Council. Educational qualifications include a Bachelor's degree in Critically Applied Sociology and Communication Studies from St. Cloud State University and a certification in Community Health Work from Minnesota West Community and Technical College. Previous experience as a journalist and sales representative further showcases Brendan's expertise in content creation and relationship building.