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Markus Hölderle currently serves as the Head of Business Development at LEICHT Küchen AG, where responsibilities include forming the department and leading change management processes with a focus on digital solutions and strategy. Previously, Markus held positions at Schleich GmbH, starting as a Digital Marketing Manager and advancing to Senior Manager Digital. Key contributions included the implementation of an international online shop and the development of a global app strategy. Early career experiences include roles as a Content Manager and Webmaster, as well as a Scientific Assistant at Albert-Ludwigs-Universität Freiburg im Breisgau. Markus Hölderle holds master's degrees in Communication and Media Studies from Pädagogische Hochschule Freiburg and Social Sciences from Fachhochschule Fulda, along with an education as a Kommunikationselektroniker in Informationstechnik.