Tatjana Saramaka is a seasoned professional in digital analytics and web analysis, currently serving as a Senior Global Web & Digital Analyst at Leica Camera AG since May 2023. Prior experience includes a role as a Senior Digital Analyst at Süddeutsche Zeitung from June 2020 to April 2023 and as a Digital Analyst at wetter.com GmbH from October 2018 to May 2020. Tatjana's expertise encompasses leading analytics departments, managing external collaborations, conducting audits, implementing app tracking in Firebase, and performing A/B testing. Additionally, Tatjana has held positions as a Data Analyst at DieProduktMacher GmbH and as a Digital Analytics Consultant at AT Internet. Tatjana holds a Bachelor of Science degree in Information Management from the University of Koblenz and Landau.
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