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Aashima Akhtar is a seasoned Brand Marketing Manager presently working at League Sports Co since April 2023, where the focus is on innovative strategies in sports tech. Previously, Aashima held similar roles at Zone, contributing to brand vision through strategic consulting and campaign launches, including the notable 'Zone x Algorand PlayFi League’ in Dubai. Aashima's earlier experience includes a Senior Copywriter position at FCB Ulka and a Copywriter role at Leo Burnett Orchard, managing campaigns for prominent brands such as Vistara and Amazon. Aashima's career initiated as a Junior Creative Executive at FoxyMoron, coupled with a significant role at Bookwallah Organization, coordinating therapeutic sessions for children. Aashima holds a Postgraduate Diploma in Advertising and Marketing Communications from Xavier Institute of Communications and a Bachelor of Arts in Literature from Delhi University.