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Jean-Pierre Raffoux is a seasoned marketing professional with extensive experience in the media industry. Currently serving as Directeur Marketing Stratégique at Le Télégramme since June 2020, Raffoux has previously held significant roles such as Responsable Pôle Vente & Marketing at Alliance de la presse d'information générale and Responsable Projets Marketing & ventes at SPQR and UNION DE LA PRESSE EN REGIONS. Additional experience includes leadership positions in marketing research at Insights by Kantar and BVA, as well as serving in the military as Elève officier de réserve at Armée de Terre. Raffoux holds an MBA in Marketing from Pace University, complemented by education at Paris ESLSCA Business School. Throughout the career, emphasis has been placed on digital transformation, partnership development, and enhancing customer experiences within the press sector.