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Ross Haley is a prominent figure in the cannabis and horticultural industries, currently serving as CEO and President of lbs. Distribution and holding the position of Chairman at Truth Enterprises Inc. since its co-founding in 2015. With a robust background that includes facilitating significant growth at General Hydroponics as CEO from 2011 to 2018 and co-founding The GrowBiz, Ross has over 15 years of experience in the gardening market. Prior to these roles, Ross led Vermicrop Organics and Gold Label Americas, contributing to their establishment and market success. Ross's entrepreneurial journey began with Ag Natural Supply, a venture that expanded into multiple retail locations before its sale in 2005.