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Musstafa Moamen is an accomplished professional with extensive experience in merchandise planning and analytics. Currently serving as the Analytics and Merchandising Lead at L'azurde since November 2022, Musstafa has previously held significant roles at Landmark Group from 2013 to October 2022, including Territory Senior Merchandise Planner and various Analyst positions within the household and furniture sector. Earlier career experience includes roles as a Sales Representative at Mazaya Egypt and an Accountant at an accounting office, along with a key position as Deputy Head in a family business, El lawendy, from 2008 to 2011. Musstafa's academic background includes two Bachelor's degrees in Business/Commerce from Cairo University.