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Dena Wimette is an accomplished marketing professional with extensive experience in product innovation and brand management. Currently serving as the Marketing Director at Lawson's Finest Liquids since June 2022, Dena has successfully built and led a high-performing marketing team while fostering collaboration across departments. Prior experience at Ben & Jerry's includes roles as Head of Product Innovation, Sr. Manager of Innovation and Communications, and US Brand Manager, where Dena executed strategies that significantly contributed to brand growth and innovation. An educator as well, Dena served as an Adjunct Professor in Marketing at Champlain College. Dena holds an MBA from the D'Amore-McKim School of Business at Northeastern University and a B.S. in Psychology from the University of Florida.