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Alyssa serves as the General Manager and Chief Experience Officer of Laurel Road, a brand of KeyBank, and a digital banking platform. In this role, Alyssa oversees all aspects of the business including Marketing, Operations, Risk, P&L Management, with particular attention to its digital products and customer experiences.

Previously, Alyssa was the Chief Marketing Officer of Laurel Road. Upon joining in 2017, Alyssa rebranded the business and accelerated its growth in an increasingly competitive market. In 2019, Alyssa was a key driver of the successful acquisition by Key and helped lead the team through much change and opportunity.

Prior to Laurel Road, Alyssa held several leadership positions at American Express, including the head of marketing for American Express Global Business Travel, the largest corporate travel business in the world.