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Mark Scholz is an accomplished marketing professional with extensive experience in various leadership roles across multiple organizations. Currently serving as Account Director at Launch Marketing since November 2018, Mark has successfully led integrated marketing and lead generation activities for an Austin-based healthcare software provider. Previously, as Director of Marketing at LSO, Mark established the company's brand identity and digital marketing strategy, significantly enhancing its demand generation efforts. With a strong foundation in digital marketing from Hewlett-Packard, where Mark held multiple senior managerial roles and developed global search marketing strategies, Mark has demonstrated a proven track record of delivering impactful marketing campaigns. Mark's early career includes leadership positions at ThinkStreet and Tocquigny, where Mark managed sizable teams and significantly contributed to agency revenue growth. Mark holds a BBA in Marketing from The University of Texas at Austin and is currently continuing education at Dartmouth College.