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Franka Bothe is an experienced professional in merchandising and assortment management, currently serving as an Assortment Manager at LASCANA since May 2023. Prior to this role, Franka held positions at heyconnect GmbH, including Buyer/Marketplace Manager and Junior Buyer/Junior Marketplace Manager from May 2018 to May 2023, where responsibilities included assortment evaluation, order preparation, KPI monitoring, and optimizing product visibility across marketplaces. Franka's career began with internships at Peek & Cloppenburg KG Hamburg and ABOUT YOU GmbH, focusing on assortment analysis and online shop management. Educational qualifications include a Master of Arts in Modemanagement from Hamburg University of Applied Sciences and a Bachelor of Arts in Internationale BWL from Hochschule Osnabrück, along with a study abroad semester at Inholland University of Applied Sciences.