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Maria Elena Penzo is a seasoned digital marketing professional with extensive experience in managing marketing strategies for both B2B and B2C organizations. Currently serving as Digital Marketing Manager at LAMINAM since March 2022, Penzo previously held roles at BitBang as Head of CRM and Cross Channel Campaign Management, and SAMP S.p.A. as Digital Marketing Manager. Penzo's expertise encompasses CRM, digital marketing strategy, SEO/SEM, and marketing automation, as well as budget management and performance analysis. An educational background in International Relations and Marketing complements a solid foundation in project management, having contributed to various organizations including the United Nations and INTERSOS, showcasing a commitment to both commercial and humanitarian sectors.