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Lucie Da Rocha is a skilled web analytics and SEO specialist with extensive experience in digital performance analysis, content optimization, and project management. Currently employed at Nurun since January 2022, Lucie has been involved in various multi-client projects, including prominent companies such as Michelin and Bombardier. Previous roles include Senior Web Analyst at Publicis Groupe, where tasks involved KPI tracking and A/B testing for Mercedes Benz, and Web Analyst Marketing at Pop Figure, focusing on e-commerce analytics and performance. Lucie's solid foundation in commercial management was furthered through positions at ACTIU and NYX Professional Makeup. Lucie holds a Google Analytics Individual Qualification and a BTS in management of commercial units.