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Manasi Sonawane is a seasoned professional with extensive experience in digital marketing and management. Currently serving as Digital Marketing Manager (E-Commerce) at Rubicon Consumer Healthcare since April 2023, Manasi is responsible for preparing and approving monthly digital marketing budgets, sales targets, social media boosts, and conducting competition benchmarking. Prior to this role, Manasi held the position of General Manager at Labdhi Lifestyle Limited from February 2020 and was the Digital Marketing Manager at Realty Redefined from July 2012 to February 2020, where responsibilities included SEO management and developing targeted marketing solutions. Earlier roles included customer service and IT positions at Reliance Digital Retail Ltd., Allied Digital Services Limited, and Sitel. Manasi holds a Bachelor of Engineering in Electronics & Telecommunication from Mumbai University and a diploma in the same field.