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Lauren Davison is an experienced marketing professional with a strong background in client relationship management, strategic planning, and team leadership. Currently serving as CRM Manager at La-Z-Boy Incorporated since June 2019, Lauren has previously held key marketing roles at the University of Michigan, MRM//McCann, and Campbell-Ewald, where responsibilities included managing client expectations, leading innovative marketing strategies, and mentoring team members. A graduate of Western Michigan University with a Bachelor of Arts in Public Relations, Lauren has a proven track record of improving brand loyalty and successfully executing high-profile campaigns, all while ensuring brand integrity and effective communication across diverse teams.