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Hernan David Perez is a seasoned professional with extensive experience in supply chain management, operations, and digital transformation. Currently, Hernan serves as Co-Founder of AppTUDU, where support is provided to Latin American companies in adopting smart manufacturing and data-driven management. As a columnist for Diario La República, Hernan offers insights on competitiveness and productivity. With a strong background in leadership, Hernan has held roles such as General Manager and CEO at Sodimac and Maestro in Peru, leading large teams and managing significant P&L responsibilities. Hernan's experience extends to advisory board roles in the FMCG, retail, and logistics sectors, and includes previous positions at organizations like Sodimac Colombia and Kimberly-Clark. Educational qualifications include advanced degrees and certifications from prestigious institutions such as MIT and the University of Cambridge.