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Roxanne Huang was appointed to the position of VP Greater China and became a member of the Board of Directors of La Prairie in March 2022.

Roxanne joined La Prairie China in 2013 as General Manager for China. She came with over 15 years of experience in the skincare, cosmetics and fragrance industry, having worked as Marketing Director for L'Oréal for over 10 years and at Christian Dior Perfumes for more than 5 years. Since being appointed General Manager of La Prairie China in 2013, Roxanne has overseen a period of remarkable growth in the country for the company. She has proven to be an impactful and effective strategist and a dedicated people manager. Given the considerable importance the Greater China region has within La Prairie and her impeccable track record, Roxanne’s appointment to the BOD in March 2022 was a strategic and natural evolution. Roxanne holds an executive MBA from Fudan University, China, and Washington University in St. Louis, USA.