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Ai Chen Kueh is an experienced executive in the market research sector, currently serving as the Executive Director of Custom Research at Kynetec since May 2016. Prior to this role, Ai Chen Kueh held the position of Director for Asia at GfK Animal and Crop Health from 2005 to April 2016 and served as Project Director at Synovate from August 2000 to April 2005. Ai Chen Kueh holds a Master of Business Administration (MBA) in Finance from SMB St Teresa.