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Shamik Saha is an experienced digital marketing professional with a strong background in managing performance marketing strategies across various industries. Currently serving as the Manager of Digital Marketing - Performance at Kushal's Fashion Jewellery since July 2023, Shamik oversees substantial monthly budgets and has successfully increased online revenue by 25% year-over-year through targeted campaigns. Previous roles include Manager of Performance Marketing at Una Brands, where responsibilities included end-to-end digital operations and lead generation in Southeast Asia and Australia, and Adviser Field Marketing at Dell Technologies, where Shamik developed digital and ATL marketing strategies. With a solid educational foundation featuring an MBA in Marketing from Bangalore Management Academy and additional studies at the University of Calcutta, Shamik has consistently demonstrated expertise in campaign optimization and digital strategy development throughout numerous positions, including leadership roles at izmo ltd, SangamDirect, Just Books CLC, and koovs.