Oladele Olafuyi has a diverse range of work experience spanning across various industries. In 2020, they co-founded and became the CEO of Kunda Kids, a publishing and media content creation studio focused on sharing African stories globally, with a particular emphasis on providing a balanced representation for children in literature and media.
Prior to that, Oladele worked as the Marketing Manager (Africa) at WorldRemit from March 2020 to June 2021. In this role, they were responsible for developing and implementing marketing strategies for the African market.
From 2018 to 2020, Oladele held the position of Global Marketing Strategy & Planning Manager, Travel Retail at an FMCG company. Oladele played a key role in transforming the company's global travel retail sector into the primary platform for brand building. Oladele also led the annual marketing planning cycle and provided valuable insights through performance monitoring and reporting.
In 2018, Oladele worked as an MBA Sales Content Creation Intern at Catalyx. During this internship, they developed a standardized sales toolkit and rejuvenated the case study writing process, contributing to the overall effectiveness of the sales organization.
Oladele also served as an MBA Consultant at Carnegie Hall in 2018, where they analyzed the behavior of single ticket buyers and provided strategies to improve customer loyalty among this group.
Before pursuing their MBA, Oladele worked at an FMCG company from 2011 to 2017 in various roles. These roles included Brand Manager, West Africa, where they successfully launched a new product line and implemented innovative pricing strategies during a currency devaluation. Oladele also served as Area Trade Marketing & Distribution Manager, leading a team to achieve revenue and market share growth. In addition, Oladele held the positions of Brand Executive, where they implemented brand building strategies, and Portfolio Optimization Executive, where they contributed to developing a new approach to portfolio optimization.
Oladele started their career as a Corporate Sales Representative at Visafone Communications Limited in 2008, where they excelled in client acquisition and account management.
Overall, Oladele Olafuyi has demonstrated a strong background in marketing, brand management, sales, and strategy across a variety of industries.
Oladele Olafuyi completed their Master of Business Administration (MBA) degree in Business Administration and Management, with a concentration in Digital Transformation, at the University of Cambridge from 2017 to 2018. Prior to that, they obtained a Bachelor of Science (B.Sc.) degree in Food Technology from the University of Ibadan between 2003 and 2008. Their education started at The International School Ibadan, where they completed their high school education from 1996 to 2001.
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