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Borislav Ivanov started their work experience in 2011 as a Web Developer at Mad Creation Group Ltd. Borislav worked in this role from October 2011 to September 2013. In 2014, they joined Kukui Corporation as an AdWords Account Manager and worked in this role until September 2015. Borislav then transitioned to the role of SEO Specialist at the same company.

Borislav Ivanov holds a Bachelor's degree in Computer Science from St. Cyril and St. Methodius University of Veliko Tarnovo, which they obtained between 2007 and 2012. In addition to their academic background, they have obtained various certifications. These certifications include Advanced Google Analytics 4 (GA4) and Google Analytics 4 (GA4) Essential Training from LinkedIn, which they achieved in March 2023. Borislav also completed a certification in Migrating from Universal Analytics to Google Analytics 4 (GA4) in April 2022. Furthermore, Borislav has acquired certifications in multiple areas such as cybersecurity, marketing, SEO, social media marketing, and team communication, all of which were obtained in various months between 2021 and 2023. Additionally, in September 2014, they became an Accredited Professional in Bing Ads and obtained Google AdWords Certification from Google AdWords Certified in the same month. Most recently, in October 2022, Borislav received the Duda Certified Platform Professional certification from Duda.