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Sietske van Geel is an experienced professional in retail management and marketing, currently serving as the Commercial Manager at Kringloopwarenhuis Het Goed since May 2021, where the focus is on developing retail-driven store formulas. Previously, Sietske held multiple roles at Leger des Heils ReShare from June 2012 to May 2021, including MVO Advisor and Formula & Marketing Coordinator, where responsibilities encompassed brand management, marketing, and the management of ReShare Stores. Additional experience includes co-owning an e-commerce platform, functioning as a consultant at Randstad, and conducting qualitative research at the Ministry of Agriculture, Nature and Food Quality. Academic qualifications include a Master's degree in Organisation Studies from Tilburg University and a certificate in retail theatre.