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Saad Usman is a seasoned marketing professional with extensive experience in digital marketing and paid social management. Currently serving as a Paid Social Manager at KOHO since March 2021, Saad previously worked as a Digital Marketing Manager in Acquisition Marketing at Scotiabank and as an Online Marketing Specialist for Demand Generation at Points. Saad's career began at Eyereturn Marketing, where roles included Product Owner, DSP, and Senior Marketing Analyst. Additionally, Saad gained valuable experience as a Senior Mobile Specialist and Mobile Specialist at Best Buy Canada. Saad holds a Bachelor of Commerce in Marketing Management and Finance from Ryerson University and participated in an International Exchange Program at the University of Westminster.