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Urvashi Patole is a seasoned marketing professional with extensive experience in community building, digital marketing, and strategic partnerships. Currently serving as Lead - Community & OEM at KOGO since January 2024, Urvashi drives growth through relationship management and influencer initiatives. As the Head of The Bikerni, the first all-women motorcycle association in India, Urvashi has empowered women since 2011. Previous roles include Marketing Manager at Bajaj Auto Ltd., where Urvashi led marketing activations for Probiking and managed community programs, and Deputy Manager Marketing at Classic Legends, contributing to the launch of Jawa Motorcycles. Additional experience includes senior marketing roles at Jombay and FirstCry.com, specializing in social media strategy and content curation. Urvashi's educational background includes a BA from Fergusson College, with a focus on English, Economics, and Psychology.