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Niels Agerup has a background in sales, marketing, and economics, graduating from Horsens Handelsskole in 1990. Niels has held various leadership positions in companies such as Købstædernes Forsikring, Legalsys ApS, Firmaportalen, and salesimpact.dk. Niels also has experience in product development at Topdanmark and served as Direktør and CCO at Ase - Se potentialet. Prior to that, Niels was an A-kasseleder at HK.