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The Marketing and Communications team at Rakuten Kobo Inc. is responsible for developing and executing marketing strategies that enhance the company's brand visibility and user engagement across global markets. This includes overseeing creative operations, managing performance marketing campaigns, and fostering relationships with publishers, particularly in the Nordics, to ensure a diverse and high-quality selection of digital content. Through coordinated efforts, the team aims to drive customer acquisition and retention, promoting Kobo's open e-reading platform and extensive eBook store.