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Ivy H. is an accomplished marketing professional with extensive experience in performance and eCommerce marketing. Currently serving as Senior Manager of Performance Marketing at Rakuten Kobo Inc., Ivy has previously held key roles at Cymax Group Technologies, where responsibilities included both Senior Manager and eCommerce Marketing Manager positions, and at Major Tom as a Senior Paid Media Strategist. Additional roles include Digital Strategist at Rove Concepts and Project Program Coordinator at Empress Group. Ivy H. is currently pursuing advanced education at the UBC Sauder School of Business, complementing a Bachelor of Arts in Psychology with a Minor in Economics from The University of British Columbia.