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Chedy Usita is a seasoned professional in web analytics and digital marketing, currently serving as the Web Analytics Manager at Knix since March 2023. Prior to this role, Chedy held multiple positions at TELUS Digital from August 2020 to March 2023, progressing from Digital Analyst to Senior Performance Analyst in the Mobility division. Previous experience includes internships focused on user acquisition and demand generation at Flipp and Influitive, as well as digital marketing analyst roles at CIBC. Chedy's early professional background features a digital communications assistant role at Conrad Grebel University College and a relocation associate position at TheMIGroup. Chedy holds a Bachelor of Science (BSc) in Science and Business from the University of Waterloo and has furthered education at the University of Toronto School of Continuing Studies.