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Sheila Chan is an experienced CRM Manager with a background in developing and implementing CRM strategies across various companies. Sheila has a track record of driving customer retention, value, and sales through analytics and data-driven marketing campaigns. Sheila has worked in roles such as Assistant Manager - CRM, Account Manager, and Senior Business Executive, showcasing their expertise in data management, analytics, and customer relationship management. Currently, Sheila holds the title of CRM Manager at Klook and New World Development Company Limited, where Sheila leads CRM initiatives to improve overall group CRM maturity and drive sales within the customer base. Sheila's experience and skills make their a valuable asset in the field of CRM.