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Samantha McCarthy is an accomplished marketing professional with extensive experience in B2B marketing, having held senior positions at Klarna since January 2019, where responsibilities include leading marketing for the Open Banking division and facilitating market expansion. Prior experience includes significant roles at Close Brothers, where Samantha served as Interim Head of Marketing, as well as a Global Marketing Manager position at NetNames. Additional experience spans various marketing leadership roles at i2i Events Group, Worldwide Business Research, Centaur Communications, and Reed Business Information. Samantha holds a CIM Diploma from the London School of Marketing and a BA in English and Media & Cultural Studies from Nottingham Trent University.