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Othman BENKIRANE serves as the Chief Executive Officer and Chief Operating Officer at KITEA since September 2015, overseeing multiple brands including CASA Maroc and ROCHEBOBOIS Maroc. In addition, Othman holds the position of Executive Vice President for Roche Bobois and Ashley Furniture Industries, contributing to operations in Morocco and Ghana. Othman is an active member of YPO's Morocco Chapter and serves on the board of Furniture Palace Int (K) Ltd. Roles also include Executive Vice President at KITEA KITCHEN and Executive Vice President licensee for Casa International. Academic credentials include a Bachelor's degree in Économie from Boston University, a Master's degree in Commerce international from EBS Paris, and a Master's degree in Finance internationale from UNSW.