Ashley Hocking has extensive experience in marketing and brand development. Ashley started their career as a Market Research Analyst and Assistant Brand Manager at Freedom Disability, where they were responsible for analyzing customer data and developing marketing strategies. Ashley then moved on to become the Online Marketing Manager at the same company, overseeing SEM and SEO campaigns.
Following their time at Freedom Disability, Ashley joined Goji as the Director of Marketing and later became the VP of Marketing. At Goji, they developed a channel expansion strategy and oversaw all online and offline marketing efforts. Ashley then joined Openbay as the VP of Marketing, where they focused on growth and engagement channels, driving consumer demand and retention.
Ashley's most recent roles include President of Big Little Bar, where they led brand development and go-to-market strategy, and Head of Marketing at The Purple Carrot, where they were responsible for achieving revenue targets and driving brand awareness.
Currently, Ashley is the Co-Founder of Kinsome and a Founding Member of Parenthood Ventures, where they are involved in creating tech-enabled products and services for parents and children.
Throughout their career, Ashley has demonstrated their ability to build and manage talented teams and drive top-line growth. Ashley is experienced in strategic planning, budgeting, and forecasting, as well as developing unique growth and distribution channels.
Ashley Hocking holds a Bachelor of Arts degree in Marketing and International Business from the University of Wisconsin-La Crosse. No specific start or end dates are provided for their education.
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