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Rahmses Baks is a seasoned professional with extensive experience in CRM strategy and implementation, currently serving as Co-Founder at LIQWITS and Global Salesforce Manager at Kingspan since January 2019. At Kingspan, responsibilities include leading CRM development across numerous divisions and managing the implementation of Salesforce Sales and Service Cloud. Prior roles at Kingspan included Divisional CRM Manager and Regional CRM Manager for Western Europe, focusing on improving customer engagement and loyalty. Earlier career experience includes managerial positions at CWS Nederland B.V., where significant achievements in process optimization and customer satisfaction were realized. Rahmses holds multiple degrees in NLP and Lean Six Sigma, alongside a Bachelor's degree in Logistics.