William Dyer is an experienced professional in customer relationship management and marketing, currently serving as Head of CRM at Kindred Group plc since April 2016. Dyer has held various roles within Kindred Group, including Senior Marketing Manager for the Nordics, Customer Retention Team Lead, and Strategy Manager for VIP & Value Nurture, effectively leading teams and driving retention strategies across multiple markets. Dyer's expertise extends to strategic acquisition and budget management, having contributed to initiatives that enhance customer engagement and revenue growth in the UK market. Prior to Kindred Group, Dyer worked at Cyient as a GIS Technician and held a position as Project Officer at The Converging World. Dyer holds a BSc Hons degree in Geography and Environmental Management from the University of the West of England.
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