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Natalie Davidson has extensive work experience in the marketing field. Natalie is currently the Head of Marketing at Kick ICT Group Ltd since February 2021. Prior to this, they worked at SSE plc for nearly two decades. During their time at SSE plc, Natalie held various roles including Head of Digital Marketing from March 2010 to July 2020, Digital Marketing Manager from October 2007 to February 2010, Marketing Exec from May 2003 to October 2007, and Retail Sales Executive from August 2002 to April 2003.

Natalie Davidson completed their undergraduate degree at the University of Glasgow from 1998 to 2002, earning an MA in Management & Sociology. In 2007-2008, they pursued a Certificate in Digital Marketing at The Institute of Direct Marketing. Continuing their education, Natalie obtained a BA in Business Management from Glasgow Caledonian University in 2010-2011. In 2019, they completed several online diploma programs, including Child Psychology, Counselling Skills, and Counselling Skills Advanced, through Online Academies. Natalie also received an Award in Behavioural Economics from The Institute of Direct and Digital Marketing (IDM), however, the specific timeframe is not mentioned. As of 2020, Natalie is currently pursuing an Award in GDPR at The Institute of Direct and Digital Marketing (IDM).