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Kshitij Saxena is an accomplished professional with extensive experience in research and insights management across various sectors, including FMCG, consumer electronics, and automotive. Currently serving as a Senior Research and Insights Manager at KFC since June 2018, Kshitij has held multiple positions within the company, focusing on developing research strategies and generating actionable consumer insights. Prior experience includes roles at Millward Brown as an Account Manager and Senior Research Executive, where Kshitij excelled in client servicing and research design. Additional roles at Absolutdata Analytics, IMRB International, Hewlett-Packard, and Treks n Rapids contributed to a robust skill set in analytics and market research. Kshitij holds an MBA in Business Research and Marketing from FORE School of Management and a Bachelor of Technology in Electronics and Communication from Guru Gobind Singh Indraprastha University. Further education includes a Mini MBA in Marketing from Marketing Week.