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Genie Nicholson is an accomplished brand marketing professional with extensive experience in corporate brand strategy and integrated marketing management. Currently serving as the Brand Marketing Manager at Keysight Technologies, Genie focuses on aligning digital advertising creative and brand standards globally to enhance brand affinity. Previous roles include positions as Senior Integrated Marketing Manager at Ancestry, Contract Marketing Consultant at StandUp Wireless, and Marketing Director at EXIT Realty Corp. International, where Genie managed franchise advertising and branding. With a background in marketing leadership at organizations such as STIHL USA and AT&T, Genie has consistently driven successful marketing initiatives and product launches. Genie Nicholson holds a Bachelor of Business Administration in International Finance and Marketing from the University of Miami Herbert Business School and has completed leadership training at AT&T University.