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Mike Churchill is the Chief Technical Officer at KeyRelevance. He has over 20 years experience programming in a variety of languages, platforms, and environments. Mike was one of the founders of NetMechanic and served as the Chief Technical Officer from founding until acquisition. He has an extensive background in writing commercial software that spider and index web pages, and is intimately familiar with the issues search engine spiders face in crawling web sites.

While with NetMechanic, Mike led the development of their search engine marketing offering: Search Engine Power Pack. He researched and developed search engine submission tools, automated site rank tracking tools, web site spider algorithms, and web site health analysis tools. At KeyRelevance, Mike's main focus area is web analytics, conversion tracking and enhancement.