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Cristina Lopez-Vecino is a seasoned marketing professional with extensive experience in product marketing and strategic brand management across diverse industries. Currently serving as the Global Product Marketing Manager at Keyloop since March 2023, Cristina previously held key positions including Product Marketing at Opendit and Head of Marketing for Mitsubishi Motors & Fuso at Astara, where leadership of integrated marketing campaigns and customer journey strategies were pivotal. Prior experience includes roles at NG Restaurants S.A. as Marketing Manager for Papa Johns, Marketing Communication Manager at Los Portales, and Brand Manager at FAMOSA, among others. Cristina began their career as a Marketing Intern at IBM and has a Master's degree in Marketing from ESIC Business & Marketing School and a Bachelor's degree in Industrial Engineering from Universidad de Lima.