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Rochelle Gyer-Smith is a seasoned marketing professional with extensive experience in customer acquisition and retention across various sectors. Currently serving as Senior Marketing Manager at KELSEY Media since July 2020, Rochelle manages marketing strategies for a portfolio of consumer brands with a focus on engagement and customer spend growth. Prior to this role, Rochelle was the Senior Circulation & Marketing Manager at YOOX NET-A-PORTER, where notable achievements included significant subscriber growth for the PORTER magazine and successful CRM initiatives. Rochelle's career began at TSL Education and included a progressive tenure at IPC Media, highlighting expertise in direct marketing and strategic budget management.