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Britta Fithian-Zurn is a seasoned professional in web merchandising and design with extensive experience across multiple companies. Currently serving as a Senior Web Merchandiser at KEEN since September 2020, Britta focuses on lifestyle and kids category merchandising, including go-to-market strategy and site optimization. Previous roles include web merchandising positions at Rejuvenation, where a 24% year-over-year increase in sales was achieved through effective ecommerce strategies, and design roles at Proper Work Studio and Nomadic Press, developing strategic branding and identity solutions. Britta also has a background in production design at Happylucky and coordination at KEEN Footwear. Educational qualifications include a Bachelor of Fine Arts from the University of Minnesota and a certificate in Graphic Design and Art Direction from BrainCo Minneapolis School of Advertising and Design.