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SunWook Choi is a seasoned professional in the field of media and communication, currently serving as a Senior Researcher at KBS (Korean Broadcasting System) since January 2013. In addition to this role, SunWook Choi is an Adjunct Professor at 중앙대학교 and has held various leadership positions, including Chief Strategy Officer and Executive Director of Research. SunWook Choi has contributed to the media policy landscape through involvement with several organizations, including serving as Vice President of the Korean Association for Broadcasting & Telecommunication Studies and as a Non-Executive Director at Kt Skylife. Academic contributions include serving as an Editor for the Journal of Broadcasting and Culture Research and authoring works for the Magazine Public Service Broadcasting. SunWook Choi holds a Ph.D. in Communication and Media Studies from Chung-Ang University, along with a previous focus on Electrical, Electronics, and Communications Engineering.