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Tracey Farrell is a seasoned marketing professional with extensive experience in various marketing roles within the financial services and travel industries. Since December 2010, Tracey has served as the Retail Marketing Manager at KBC Bank Ireland, where strategic marketing implementation and monitoring are key responsibilities. Prior experience includes a Marketing Executive position at IFG, where Tracey collaborated with department heads to develop marketing campaigns and new product launches, and contributed to the creation of brands for the company. Earlier roles include marketing positions at Seniors Money International Ltd., American Holidays/Tropical Places/Crystal Holidays, and Harvest Resources, focusing on brand development and sales support. Tracey holds a degree in Marketing, eBusiness Marketing, and Business Management from Technological University Dublin.