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Jeffri Cheong has a wealth of experience in the legal field. Jeffri began their career in 2009 as a Senior Associate at Skrine, one of the largest law firms in Malaysia. At Skrine, they acted for various multinational and national clients in intellectual property and commercial disputes. Jeffri then moved on to Wong & Partners (Baker & McKenzie) in 2013, where they worked as an Intellectual Property litigation associate. In 2014, they co-founded Kaodim Group, a services marketplace in Southeast Asia, and served as the Group Managing Director.

Jeffri Cheong obtained a Bachelor of Laws (LLB) from the University of Reading in 2008, majoring in Law. Jeffri then attended BPP Law School to pursue a Bar Vocational Course, which they are still currently enrolled in. Additionally, they are a Barrister-at-Law, certified by Gray's Inn.