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Allie C. is a seasoned professional in market research and insights, currently serving as Vice President for Insights and Program Leadership at Kantar since September 2021. Previously, Allie C. held senior roles at Kantar Millward Brown from June 2013 to August 2021, advancing from Senior Director to Director in Program Leadership and Research Design and Management. Allie C.'s expertise includes winning and retaining clients by acting as a trusted advisor and achieving research objectives while effectively managing budgets and progress. Earlier experience includes Project Manager at National Analysts Worldwide, where qualitative and quantitative research projects were developed for various industries, and marketing roles at The Pennsylvania State University and Panzano & Partners. Allie C. holds a Bachelor of Science degree in Marketing from Penn State University.