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Akansha Rana is a seasoned marketing and CRM professional with extensive experience in managing global campaigns and driving revenue growth. Currently serving as Global Senior CRM Manager at Just Eat Takeaway.com, Akansha leads automated marketing initiatives across 14 markets and effectively manages budget alignment with financial goals. Previous roles include Marketing Consultant at BlueKaktus, where strategies for sales and product awareness were developed, and Assistant Manager - CRM at Max Fashion India, focusing on revenue generation through CRM campaigns and analytics. Akansha also held positions in digital marketing and management trainee roles at Arvind Fashions Limited and gained foundational experience through internships at Li & Fung (India) and Shahi Exports Pvt Ltd. Educational qualifications include an MScBA in Business Analytics from TIAS School for Business and Society and a Bachelor’s degree in Fashion Technology from the National Institute of Fashion Technology.