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Daisy Holloway is a seasoned marketing professional, currently serving as Global VP of Integrated Marketing Strategy and Head of Digital Marketing at Just Global, Inc. since November 2020. With a robust background in digital marketing, Daisy previously held leadership roles at Enigma Marketing Services and DIRECTIONGROUP, where responsibilities included campaign strategy, implementation of marketing automation, and team development. Daisy's career began in customer service roles, advancing through various marketing positions that emphasize strategic planning, analytics, and client management. Educational credentials include a Mini MBA in Marketing from Marketing Week and a BA (Hons) in Marketing from Sheffield Hallam University. Key skills encompass campaign planning, marketing automation, project management, and analytics.