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Shelby Hedges is a seasoned marketing professional with extensive experience in performance marketing, client management, and event coordination. Currently serving as Performance Marketing Manager at Jordan Digital Marketing since September 2022, Shelby previously held the role of Advertising Account Manager at Conversion Path, where a notable achievement included driving a 40% increase in new user acquisition, resulting in over $2M in additional revenue. Earlier positions include Product Marketing Specialist at RBC Bearings, where a website for the TCI division was developed, and Event Coordinator at Sunset Gardens, successfully leading over 200 events and generating over $1M in revenue. Shelby's background also includes roles in digital marketing, volunteer work abroad, and a strong educational foundation in Communication and Media Studies from the University of Nevada-Las Vegas.